Community Manager – Ummah Media Group

Job Description

Who We Are

Ummah Media Group is building digital infrastructure for the global Muslim community. Our mission is to empower and improve the Muslim global community through media and tech.

Operating since 2009 from California, our flagship company Muslim Ad Network has delivered over 2 billion ad impressions and reached 250+ million Muslims across 195 countries through MuslimReach™, our proprietary advertising platform.

We’ve built a portfolio of products serving the Ummah:

Muslim Ad Network (MuslimReach™) – The world’s largest Muslim-first digital advertising platform

MasjidConnect – Connecting mosques with technology and partnership opportunities

UmmahJobs – Career platform connecting Muslim professionals and halal employers (launched)

UmmahPlaces – Directory of halal restaurants, mosques, and Muslim-friendly businesses

IStandWithPalestine.org – Advocacy and awareness platform supporting Palestinian cause

Ummah Marketing Agency LLC – Premium consulting for Fortune 500 and halal economy brands

We’ve worked with Fortune 500 companies, halal brands, and nonprofits around the world, maintaining halal standards while delivering measurable results.

The Opportunity

Department: Marketing & Growth

Reports To: Head of Marketing (or CEO until role filled)

Location: Remote (US preferred, global considered)

Employment Type: Part-Time to Full-Time

The Community Manager will build and nurture engaged user communities across UMG’s portfolio of Muslim-focused digital products. This is a hands-on role responsible for creating content, driving user engagement, and turning passive users into active community advocates.

This role reports to the Head of Marketing (or CEO until that role is filled) with autonomy to build community strategy from the ground up.

Key Challenge: Activate existing user bases across multiple products while launching community infrastructure for new platforms, creating sustainable engagement and growth.

KEY RESPONSIBILITIES

Primary Responsibilities (70% of time):

1. Community Building & Engagement

• Build and manage engaged communities across UMG’s product portfolio
• Create discussion forums, social groups, and engagement campaigns
• Moderate community spaces and enforce community guidelines
• Identify and cultivate community champions and advocates
• Drive user-generated content and testimonials
• Develop and execute community activation campaigns

2. Content Creation & Distribution

• Create 5-10 pieces of social content per week (video, graphics, written)
• Film and edit short-form videos for TikTok, Instagram, YouTube
• Design social graphics using Canva for community channels
• Write compelling copy for social posts, emails, announcements
• Capture and amplify user success stories
• Coordinate content calendar across multiple properties

3. Growth & Metrics

• Track community health metrics (engagement, retention, referrals)
• Optimize conversion funnels from community to active users
• Test content formats and messaging strategies
• Report on community impact and growth opportunities
• Identify and scale successful engagement tactics

Secondary Responsibilities (20% of time):

• Cross-Functional Collaboration: Work with product, sales, and operations teams
• Partnership Support: Create content for strategic partnerships and distribution channels
• User Research: Gather community feedback to inform product development
• Analytics: Track engagement metrics and provide insights

Additional Responsibilities (10% of time):

• Community Strategy: Develop long-term community engagement roadmap
• Advocacy Programs: Build ambassador and referral programs
• Event Coordination: Support online and offline community events

REQUIRED QUALIFICATIONS

Must-Have:

• 2-3+ years of community management or social media management experience
• Proven content creation skills: Video (phone + editing apps), graphics (Canva), copywriting
• Experience building engaged communities from early stage with measurable growth
• Portfolio-thinking mindset: Comfortable managing multiple communities and prioritizing based on traction
• Data-driven approach: Track what works and optimize based on metrics
• Self-starter mentality: Can build strategy and execute with minimal oversight
• Excellent communication skills: Written, verbal, empathetic listening
• Alignment with Islamic values and understanding of Muslim market sensitivities
• Remote work experience: Proven ability to work independently and asynchronously

Preferred:

• Experience with Muslim/halal businesses or Islamic organizations
• Previous work with professional networks, marketplaces, or multi-sided platforms
• TikTok/Instagram growth expertise with organic reach strategies
• Experience reactivating dormant user bases
• Understanding of mosque dynamics and Islamic community leadership
• Copywriting or content marketing background
• Experience with community platforms (Discord, Slack, forum software)
• Network within Muslim business or tech community

SUCCESS METRICS

30 Days:

• Complete deep dive into UMG products and existing user communities
• Audit current community efforts and identify quick wins
• Develop 90-day community activation plan
• Launch first content campaigns across priority products
• Establish community metrics and reporting

90 Days:

• Build engaged communities around 2-3 priority products
• Publish 40+ pieces of content driving user engagement
• Achieve measurable increases in user activity and retention
• Launch user testimonial and advocacy programs
• Drive referral loops and organic growth

6 Months:

• Establish thriving communities with active daily engagement
• Generate consistent user-generated content and testimonials
• Achieve 3x increase in community-driven user acquisition
• Build repeatable community engagement systems
• Scale successful tactics across additional products

12 Months:

• Manage portfolio of engaged communities driving sustainable growth
• Build or manage junior community team members
• Establish UMG as recognized community-first brand in Muslim tech
• Drive measurable revenue impact through community-led growth
• Create playbooks and systems for ongoing community management

COMPENSATION & BENEFITS

Compensation Philosophy

We’re building something meaningful and want partners who believe in the mission. While we can’t compete with big tech salaries today, we offer equity ownership, performance bonuses, and the opportunity to build community infrastructure for the Muslim digital economy from the ground up. The monthly compensation for this position will be set upon mutual discussions.

All Team Members Receive

• 100% remote work (we’re a global team, applicants from anywhere in the world welcome)
• Flexible PTO policy (take time for Ramadan, Hajj, family, and self-care)
• Access to industry conferences and training (E.g. World Halal Summit, Ad tech events)
• Be part of a mission-driven company serving 1.8 billion people
• Work on meaningful projects (not just clicks and conversions, but community impact)

WHAT MAKES YOU PERFECT FOR THIS ROLE

You’re excited about:

• Building community infrastructure at mission-driven company
• Serving the Muslim community through authentic engagement
• Creating content that resonates with diverse Muslim audiences
• Wearing multiple hats in scrappy, high-autonomy environment
• Equity ownership in the communities you build
• Being foundational team member with significant impact

You have experience with:

• Growing engaged communities through authentic content and engagement
• Creating compelling video and visual content with limited resources
• Managing multiple communities or channels simultaneously
• Using metrics to identify what works and scaling successful tactics
• Working in fast-paced environments with evolving priorities

You’re energized by:

• Challenge of activating existing user bases and building new communities
• Opportunity to shape community strategy from ground up
• Working with mission-aligned, values-driven team
• Potential for rapid career growth as company scales
• Making impact on Muslim businesses and content creators worldwide

WHY JOIN UMG?

Mission Impact: Your community work directly empowers Muslim businesses and connects the global Ummah. Every piece of content serves 1.8 billion Muslims.

Market Opportunity: $2.3 trillion Muslim economy is underserved by community-focused platforms. Be first mover.

Growth Stage: Join at inflection point with established products and growing user base. Your contributions will have an outsized impact.

Autonomy: Build community function from ground up with high independence and creative freedom.

Equity Upside: Meaningful equity stake with potential for significant returns as company scales.

Values Alignment: Work for a company where Islamic ethics aren’t a side note – they’re the foundation.

Career Acceleration: Compress years of career growth by being key early community hire.

APPLICATION PROCESS

To Apply:

1. Email: jobs@muslimadnetwork.com
2. Subject: “Community Manager – [Your Name]”
3. Include:

• Resume highlighting community and content creation achievements
• Portfolio: 3-5 pieces of content you’ve created (videos, graphics, posts)
• Cover letter addressing:
• Why UMG’s mission resonates with you
• Your approach to building engaged communities
• Which UMG value from www.muslimadnetwork.com resonates most (2-3 sentences)
• Preferred track: Part-time start or full-time post-funding

Bonus Points:

• Share sample content strategy for building community around one type of platform (jobs, food, content, etc.)
• Show metrics from previous community growth work
• Explain your understanding of Muslim social media landscape
• Provide examples of successful user testimonial campaigns you’ve run

Hiring Timeline

• Reviewing applications immediately (we’re eager to move fast)
• First interviews within 3-5 days for qualified candidates
• Process: Virtual interview with co-founders, then onboarding if selected.
• Start date: Flexible based on your availability (ideally within 2-4 weeks)

Timeline: 2-3 weeks from application to offer (we move fast for right candidate)

Applications reviewed on rolling basis

We’re ready to move quickly for exceptional candidates

We will only contact shortlisted candidates for an initial screening interview. If you do not hear from us within two weeks of your application date, please consider your application unsuccessful at this time.

QUESTIONS?

General Inquiries: jobs@muslimadnetwork.com

Website: muslimadnetwork.com

LinkedIn: linkedin.com/company/muslim-ad-network

Ummah Media Group is an equal opportunity employer committed to building a diverse team that reflects the global Muslim community we serve.